PEI (Prince Edward Island) Tourism‘s “Live the Island Life” viral Social Media video campaign won the “INNOVATOR” Award at the Summit Emerging Media Awards. The video was conceived & shot as a promotional tourism video for Prince Edward Island (PEI) province of Canada, which garnered an incredible response in Facebook views and shares in only two weeks. To see the explosive performance metrics achieved for this video, go to this article:

Launched > PEI video goes viral…