All News releases

Ethiopian Airlines Canada

Ethiopian Airlines launches PR/Social Media with RadonicRodgers

Ethiopian Airlines Canada has selected RadonicRodgers Strategy+ as its Canadian PR and Social Media Agency of Record following a competitive review. RadonicRodgers will handle all marketing and communications activities for Ethiopian Airlines in Canada, including public and media relations, creative, ad placement, sponsorship and trade media outreach. The agency will manage social media efforts including, strategy development, content… Read more »

Ron Caughlin, Brand>eD

Ron Caughlin, Brand>eD joins RadonicRodgers leadership team

RadonicRodgers is pleased to announce that Ron Caughlin, Brand>eD and RadonicRodgers Strategy+ have joined forces to create a strategic marketing dynamo. The new team combines BRAND>eD’s Travel & Tourism digital marketing and educational insights with RadonicRodgers’ Travel & Tourism brand strategy and marketing services. The combined mindshare enhances the firm’s deep Travel & Tourism marketing expertise. “Having built a solid track record in Travel &…

PubViewer 2.0

RadonicRodgers launches PubViewer 2.0 online platform

RadonicRodgers has launched the latest iteration of its PubViewer 2.0 digital publication platform. The revamped system offers online brochures and adds new features that encourage viral sharing with social media sharing tools for FaceBook, Twitter, Google+, LinkedIn, and hundreds of other popular social media paltforms, as well as a unique page selector to share specific… Read more »

TRAVEL CONSUL UNWTO

TRAVEL CONSUL joins UNWTO

The United Nations World Tourism Organization (UNWTO) welcomed TRAVEL CONSUL as a member of its Affiliate Membership Program during its recent General Assembly held in Medellin, Colombia. TRAVEL CONSUL is a fast-growing international marketing communications alliance of agencies (RadonicRodgers Strategy+ is a charter member) consisting of advertising, brand strategy, public relations, digital, media and marketing firms spread across the globe – all specializing in Travel… Read more »

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Attractions Ontario names RadonicRodgers Agency of Record

The Attractions Ontario association has retained RadonicRodgers Strategy+ as their advertising agency of record and is Attractions Ontario’s first agency relationship in its 25 year history. RadonicRodgers revamped the entire brand and positioning strategy for the tourism association to more accurately position the firm in its updated industry functions within the Attractions and Tourism industry… Read more »

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TRAVEL CONSUL global Travel marketing network launched

We are pleased to announce the launch of TRAVEL CONSUL and RadonicRodgers Strategy+ charter membership for the Canadian marketplace. The global travel marketing alliance with offices in Canada, USA, Mexico, South America, United Kingdom, France, China and the Pacific Rim, consists of advertising, public relations, media and marketing firms spread across five continents all who… Read more »

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RadonicRodgers joins TIAO and sponsors its conferences

RadonicRodgers is pleased to announce its membership in Tourism Industry Association of Ontario, (TIAO), continuing our support of the Ontario Travel & Tourism industry with TIAO. RadonicRodgers will be an ongoing sponsor of the TIAO Annual Golf Tournament as well as its sponsorship of the provinces leading Tourism conference, the Ontario Tourism Summit. RadonicRodgers is the official Marketing Sponsor. The… Read more »

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RadonicRodgers new Website leverages Travel & Tourism expertise

RadonicRodgers launched today its new Web site architecture and interface, www.radonicrodgers.com, with a re-organized content structure, new content categories, Social Media links, BLOG section, and responsive layouts for mobile users. The new site utilizes the latest Web technologies such as HTML5 and WordPress with responsive-optimized viewing for the best view possible on mobile devices that intelligently… Read more »

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RadonicRodgers helps kid develop App to support charity

14-year-old entrepreneur develops game app for charity. RadonicRodgers Strategy+ is proud to announce our part in helping Kiva.org help entrepreneurs in developing countries. We have partnered with our youngest client, 14-year-old Thomas to help him establish a gaming app called CHIP SMASHER available on the iTunes App Store for 99¢. He is donating all his profits from the app towards… Read more »

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Hippo Express rebranded:
ENVOY – Connected to Travel

Hippo Express re-launched as ENVOY courtesy of RadonicRodgers Strategy+ branding team. See posts about re-branding Launched details and TravelWeek article about the launch of the brand: Launched > ENVOY Branding… TravelWeek > Hippo Express rebrands itself as ENVOY with help from RadonicRodgers — as published in Travelweek.

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OMCA & RadonicRodgers unveil new brand strategy

Ontario Motor Coach Association (OMCA) and RadonicRodgers have jointly unveiled a new look for OMCA at this year’s annual OMCA Conference and Marketplace in Buffalo. The new visual identity is based on the marketing phrase “Better Together” emphasizing OMCA’s evolution over the years into an organization that represents all aspects of the group Travel industry with… Read more »

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RadonicRodgers included in TOP40 firms

According to recent data from Statistics Canada, the creative services sector is now a $1.4 billion industry with more than 7,000 ad agencies, creative services firms and departments in Canada. In the first annual DesignEdge Canada 2010 rankings that ranked the TOP 40 list of creative firms/departments in Canada, RadonicRodgers Strategy+ came in at number… Read more »

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Sanctuary offers community for society’s marginalized

In the spirit of the 2010 Christmas season and in lieu of RadonicRodgers’ annual gala, the senior partners, Edward Radonic and Ross Rodgers, have made a donation in honour of our clients, suppliers and associates, to Sanctuary Ministries Toronto, a community outreach centre, that brings hope, value and purpose to those less fortunate in Toronto’s downtown… Read more »

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RadonicRodgers moves on up

RadonicRodgers is now officially operating out of its new 4000 sqft premises, complete with industrial height photography studio and drive-in bay, kitchen/cafe cappuccino bar facilities, art gallery with upcoming exhibitions of various local and international artists, designers and photographers, link-bonded Internet at Tier 1 connection speeds, and G/N wireless throughout, with the latest technology upgrades,… Read more »

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iOS App interface directed by RadonicRodgers

RadonicRodgers has recently applied their award-winning creative to the user-friendly iOS platform. The team at RadonicRodgers provided interface design direction for the ONLINE REVEALED CANADA iOS application programming by MobileFringe. The software was developed with an interface “look & feel” that provides vital conference information on attendees devices. The mobile app features useful conference information… Read more »

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RadonicRodgers listed fastest-growing ad agency for 3rd year

RadonicRodgers has ranked again in the 21st annual PROFIT 100 ranking of Canada’s Fastest-Growing Companies. Ranking Canada’s Fastest-Growing Companies by five-year revenue growth, the PROFIT 100 profiles the country’s fastest growth companies each year. The special issue of PROFIT Ultimate Growth Guide, is the exclusive list of Canada’s fastest-growing companies. RadonicRodgers has maintained their ranking… Read more »

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ONLINE REVEALED: community & relevancy for Travel industry

The 4th Annual ONLINE REVEALED CANADA offered Canadian Travel and Tourism industry professionals energetic messages about online community and relevancy. The Travel e-marketing conference in iconic Niagara Falls, Ontario reached record attendance of over 300 Travel industry delegates, and is produced by award-winning Canadian marketers RadonicRodgers and A Couple of Chicks. Ed Radonic, conference Co-Producer and Managing Partner of… Read more »

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ONLINE REVEALED
co-produced by RadonicRodgers

RadonicRodgers and A Couple of Chicks announced their partnership in co-producing Canada’s leading Travel & Tourism Internet marketing conference, ONLINE REVEALED CANADA. The conference addresses how to reach an online consumer audience that is rapidly changing. ONLINE REVEALED is held this year in Niagara Falls. Arlene Dickinson (pictured above) star of CBC’s Dragons’ Den, is the keynote speaker at this year’s Online Revealed and the…

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RadonicRodgers & Arizona kick up their heels!

RadonicRodgers held their annual gala last Thursday night to celebrate their new partnership with the Arizona Office of Tourism and as a thank you its clients and the Travel industry. Guests dressed up in their best Western gear for the Arizona-themed party and one of the main highlights of the evening for guests was riding on the… Read more »

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RadonicRodgers 63rd fastest-growing company

RadonicRodgers has ranked 63rd in the 20th annual PROFIT 100 ranking of Canada’s fastest-growing companies. Ranking Canada’s top companies by revenue growth, the PROFIT 100 profiles the country’s fastest growth companies over a five year span. RadonicRodgers has achieved a 964% growth over the past five years. Published in the June issue of PROFIT and… Read more »

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Arizona Office of Tourism selects RadonicRodgers

RadonicRodgers has been chosen by the Arizona Office of Tourism to provide marketing representation of Arizona to the Canadian Travel and Tourism industry. Jennifer Sutcliffe, Arizona’s Travel industry Marketing Manager commented “this partnership with RadonicRodgers is a new and thrilling chapter for us and we’re confident it will set new benchmarks for Canadians travelling to Arizona.” In… Read more »

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RadonicRodgers bolsters green initiatives

RadonicRodgers has stepped up its environmental leadership by taking positive steps to minimize the impact of its operations on the environment. “Humanity has been handed stewardship of this planet, and it’s not too late to evaluate how we are doing” states Ross Rodgers, RadonicRodgers’ Principal. “That’s why RadonicRodgers has revamped its environmental policies and stepped up… Read more »

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RadonicRodgers holds Annual Gala honouring Tourist Office of Spain

Last Friday night, RadonicRodgers, in honour of our new relationship with The Tourist Office of Spain, celebrated another successful year at the annual year-end festive gala in the Renaissance Hotel, at the Rogers Centre, in downtown Toronto. Jorge Rubio Navarro, Consul in charge of Tourism affairs, and many of the Tourist Office of Spain’s staff, including Jose Carpintero, Sara… Read more »

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RadonicRodgers fast growing: PROFIT Magazine

RadonicRodgers has ranked 115th in the 19th PROFIT 100 in the the Next 100 of Canada’s fastest-growing companies. Ranking Canada’s fastest-growing companies by five-year revenue growth, the PROFIT 100 profiles the country’s fastest growth companies. RadonicRodgers has achieved a 482% growth over the past five years. Published in the June issue of PROFIT and online at PROFITguide.com, the PROFIT 100 is Canada’s largest annual… Read more »

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RadonicRodgers moves up: Marketing TOP 50

According to recent statistics from Industry Canada, there are 4,840 incorporated ad agencies, graphic design, and marketing firms in Canada. Within this industry there are more than 25,000 firms and practitioners in these categories that earn their living in the Toronto area, making Toronto the third largest creative services centre in North America, following New York… Read more »

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RadonicRodgers TOP 50 agency by Marketing Magazine

Four of the firm’s sub-category disciplines ranked 26th and higher in the national ICA-verified rankings. RadonicRodgers Communications Inc. announced today that it has been ranked as 49th overall in Marketing Magazine‘s Rankings of Canada’s Top Marketing Communications Services firms. Toronto-based RadonicRodgers shares rankings with 14 other firms that are new additions to this year’s annual listing of the top… Read more »

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RadonicRodgers acquires JohnKennedy Associates

The integration of the Travel-focused communication firm into its ranks strengthens RadonicRodgers’ position as a leader in strategic branding for a number of key vertical markets. Travel & Tourism specialist firm JohnKennedy+Associates will operate as a wholly owned subsidiary of RadonicRodgers Communications Inc. The deal will see RadonicRodgers acquiring the 19-year-old firm with a staff of 12 people. “This… Read more »